The Economic Impact of Shopping Local

Research indicates that for every $100 spent at a local business, approximately $68 remains within the community. In contrast, the same amount spent at a national chain results in only $43 staying local. This difference underscores the importance of supporting local enterprises, as the retained funds contribute to local employment, public services, and community development.

Lakes Proud: A Community Initiative

It’s not just up north. It’s OUR North! This year, Lakes Proud is proudly launching its new campaign—Buy, Shop, Choose Local—to encourage everyone in the Northern Minnesota area to embrace the community that makes this place home. While we love our visitors and welcome them to our region, at the end of the day, it’s up to us to ensure our community continues to thrive.

Lakes Proud, led by the Brainerd Lakes, Crosslake, Pequot Lakes, Cuyuna Lakes, and Nisswa Chambers of Commerce, has long been a supporter of local businesses. This new campaign aims to breathe fresh life into that commitment by reminding residents that every purchase, whether big or small, helps sustain our economy. The Our North campaign invites you to pause before the purchase and make a conscious effort to support local businesses—whether it’s shopping for a gift, dining at a local restaurant, or choosing a service provider.

Crow Wing Power's Co-op Connections Program

To further support local businesses and provide value to our members, Crow Wing Power offers the Co-op Connections program. This initiative provides discounts at over 100 local businesses, including restaurants, retail stores, and health services. By simply showing your Co-op Connections card, fob, or mobile app, you can enjoy savings while supporting the local economy.

The Ripple Effect of Local Spending

The benefits of shopping locally extend beyond immediate transactions. Local businesses are more likely to utilize other local services, such as banks, suppliers, and farms, creating a multiplier effect that boosts the overall economic health of the community. Additionally, small businesses often contribute more to local charities and events, enhancing the social and cultural vibrancy of the area.

Making a Difference This Holiday Season

This holiday season, consider making one to four purchases from local businesses. Such a small change in shopping habits can lead to significant positive outcomes for our community. By supporting local retailers, you help preserve the unique character of our area, sustain local jobs, and ensure that more of your spending stays within the community.

At Crow Wing Power, we are committed to supporting the communities we serve. Through initiatives like Lakes Proud and the Co-op Connections program, we aim to make it easier for our members to shop locally and enjoy the benefits that come with it.

This holiday season let's come together to support our local businesses and, in turn, strengthen our community. Every purchase makes a difference.